team-2

Freya Estreller

Chief Operating Officer, President, Los Angeles and Southern California Region

 

Freya Estreller started her career in real estate development, project management, acquisitions and finance at Ryan Homes in Northern Virginia, Abode Communities, a non-profit affordable housing developer in Southern California, and at a $20m multifamily real estate fund focused on Echo Park/Silverlake. Her career took a left turn into CPG when she and her wife co-founded Coolhaus Ice Cream in 2009 as food truck and artisanal food pioneers. Coolhaus is now the largest women-led and LGBTQIA founded ice cream company and their ice cream pints, mini-cups, sandwiches and cones are sold in over 6,000+ doors all across the US and internationally. Perfect Day, a Bay Area food tech start-up making animal-free dairy, acquired Coolhaus in December 2021. She also co-founded Future Gin, a collaboration with her wife and their two female friends to create a Los Angeles distilled and California inspired gin with an activist mission that can be found in 6+ states including CA and NY and shipped to your door all across the US. Most recently as COO of Tea Drops, a minority and woman founded Organic and Fair Trade omnichannel tea company, she scaled the team and company revenues from $400k to $10m while raising $8m in seed and Series A funding. She was born and raised in Los Angeles (Atwater Village represent!) and has a BA in Sociology with a minor in Business from Cornell University. She is a mom to two wonderfully rambunctious kids and is active in youth and entrepreneur mentorship and has even given a couple TED-X talks. She is an Advisor to FabricVC, a fund dedicated to diverse founders and the capital they deserve. She is excited to bring her start-up and real estate experience to help scale DignityMoves and its mission to end unsheltered street homelessness. She is also an active member of the YPO Beverly Hills chapter.

Email: freya@dignitymoves.org